Taste, smell & visuals

The Evolution and Opportunities For Flavour Houses (2025-2045)
This article revisits predictions made in a 2018 LinkedIn article, "When will I be replaced by machines, computers & AI?," regarding the flavor industry's future, many of which are now coming to fruition.This article's introduction titled "Flavour 2045: The Future I Predicted – And How I’m Creating It", can be viewed on LinkedIn: Flavour houses have transformed from ingredient suppliers…

MAFA: Make America Flavorful Again
In 2025, flavor trends will evolving to blend nostalgia with innovation, reflecting the dynamic desires of modern consumers. With an eye on tradition, global influences, and the growing demand for bold, functional, and experiential tastes, this revamped “MAGA” flavor profile collection pays homage to classic Americana while embracing the vibrancy of today’s food and beverage landscape. These curated flavors evoke…